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Customer Essays & Research Papers

Best Customer Essays

  • Customer - 617 Words Once customer’s needs and expectations are identified, products/services can be designed and marketed, presented to the customers to meet those needs. The market now determines what the manufacturer produces or the retailer sells and information collected from customers provides the basis for the focus for all organisational activities. Do not make assumptions about customers and their needs, ensure that you identify just who your customers are and what their needs are. Communicate with them... 617 Words | 2 Pages
  • Customer - 1421 Words  Marketing environment is constantly changing over time. A famous marketer Philip Kotler (2003, cited in Taupau and Boscor, 2011, p.51) once insisted that a successful company should focus on its products and profits. But now, marketers tend to regard satisfying customer needs as one of the key elements of achieving success under contemporary marketing environment where is filled with fierce competition. This indicates that many firms nowadays always attempt to identify customer needs and... 1,421 Words | 5 Pages
  • Customers - 340 Words Unit 1: Effects of Routing on current communication methods used by organization As the It consultant for Johnsons Company I have gather ways to help improve the business communication methods that can help bring in new customers while still meeting the needs of existing customers. I have noticed that we are currently taking all orders by hand which is time consuming and a less effective way to receive multiple orders. Also, the only way to communicate to customers is by the ad in the yellow... 340 Words | 1 Page
  • Customer Loyalty and Customer Satisfaction Customer loyalty and customer satisfaction Customer Loyalty can be difficult to define given the different views that are presented within the literature. Zithaml, Berry and Parasuraman (1996) determine that loyalty includes a customer’s intention to stay with an organisation and that loyalty includes four elements: repurchase intentions, recommending the service provider to other customers, less complaints and tolerance of price increases. Oliver, (1999) provides a different definition and... 1,016 Words | 3 Pages
  • All Customer Essays

  • customer care and customer satisfaction Customer care Caring about your customers — and showing it through your service — gives you a high return on the time, effort and money you invest. Loyal customers are well worth nurturing. They buy more, more regularly. And the cost of selling to them is almost nil, whereas finding new customers is an expensive business. Satisfied customers will recommend your product to others. Dissatisfied customers will complain about you to an average of ten other customers and potential... 2,155 Words | 17 Pages
  • Customer Expectations and Customer Service What are some factors that project a company’s culture? List some examples. Culture is a composite of many factors that project the shared values of the people who work in a firm. Thus, the way an employer behaves his/her employees will be similar to the way the employees will behave the customers. In order to achieve this, there are some subtle behaviors that can send the most powerful messages to the customers. These involve the prompt initiation of the conversation, verbal greeting, getting... 505 Words | 2 Pages
  • Customer Service - 3494 Words  Group C Project Improving Customer Service Applebee’s GEB 3213 Ms. S G 10/20/2014 Team C September 4, 2014 Adjunct Instructor Lake Sumter State College 9501 U.S. HWY 441 Leesburg FL 34788 Dear Ms. G: In this document you will find the report that you requested in August. We have provided important information and suggested recommendations on the improvement of customer service to be made at the local Applebee’s in Eustis, Florida. Our analysis of the customer... 3,494 Words | 12 Pages
  • Customer and Dell - 900 Words Recommendations (1) Dell has to keep their simplicity into business models instead of creating it in complete way. (2) Dell should take serious consideration about their customer service in online marketing platform, not only providing many kinds of user engagement but they have to maintain it as well. (3) Dell should be more creative into their design features customization to attract more customers. Strengths 1. Good business model 2. Low inventory cost 3. High market shares 4.... 900 Words | 2 Pages
  • Customer Service - 411 Words Customers are very important to any company. Without customers companies would not be successful and have no future or success. Having a good relationship with each customer that enters into your company is very important. Having good communication is important when dealing with different people who are related within your company. Customer satisfaction is very significant. It measures how the products and services supplied by a company meet the customer’s satisfaction. It is good to have... 411 Words | 1 Page
  • Customer Satisfaction - 13659 Words Abadh Jibi Ghimire SERVICE QUALITY AND CUSTOMER SATISFACTION IN THE RESTAURANT BUSINESS Case Study- Sagarmatha Nepalese Restaurant in Vantaa THESIS CENTRAL OSTROBOTHNIA UNIVERSITY OF APPLIED SCIENCES Degree Programme in Tourism May 2012 ABSTRACT CENTRAL OSTROBOTHNIA UNIVERSITY OF APPLIED SCIENCES Unit for Technology and Business, KokkolaPietarsaari Date June 2012 Author Abadh Jibi Ghimire Degree programme Degree programme in Tourism Name of thesis SERVICE QUALITY AND... 13,659 Words | 44 Pages
  • customer service - 1644 Words  Employee Training & Development Introduction: This paper will focus on analysis and discussing how to deal with the impatient customer, and how training the employees to treat this kind of customer, to make this professional and effective, we will use some useful tool and way, which including training need, training design, development and implementation, also, training outcomes and needs assessment will be mention. Customer service and good customer service: Customer service is... 1,644 Words | 6 Pages
  • Customer Service - 1394 Words TASK SHEET FOR UNIT 838 This activity will provide evidence for Mandatory unit 838 – Demonstrate understanding of customer service for Diploma in Customer Service Level 3. Learning Outcome 1: Be able to follow their organisation’s accepted customer service language Assessment Criteria: 1.1 Communicate to customers their organisation’s service offer, how it balances organisational and customer needs and how it meets customer expectations 1.2 Compare the service offers of... 1,394 Words | 6 Pages
  • Customer Dissatisfaction - 1211 Words CUSTOMER DISSATISFACTION By: Suhaib Isam Almomen 200717810-214.98. For: Mr. Ian Davison English Teacher English 214 Descriptive Abstract: This report discuss the causes and negative effects of customer dissatisfaction. It suggest a number of solutions to help eliminate or at least reduce the consequences of customer dissatisfaction. Table of Contents LIST OF ILLISTRATIONS………………………………………………………………………2 INTRODUCTION………………………………………………………………………………...3 I.... 1,211 Words | 5 Pages
  • Customer service - 3155 Words Foreign Trade University and Bedfordshire University Faculty of International Education Customer Service Student Name: Dinh Thi Lan Huong Lecturer: Dr. Nguyen Thu Thuy Hanoi, 24th October, 2013 Table of contents A. Introduction B. Summarize John Lewis case study C. KFC’s customer service I. Company overview II. Analysis KFC’s customer service II.1. Description of the case II.1.1. Employee attitude II.1.2. Quality of management II.1.3. Facilities... 3,155 Words | 9 Pages
  • Customer Needs - 663 Words For any business to function, it must first understand the needs of the customer. These needs may be based on the specific product, distribution of the product, or accessibility to the product, along with many other factors. The e-business revolution is a good example of understanding that the consumer is in need of fast service at their own time. Yantra Corp, a fulfillment software vendor in Tewksbury, MA states that “successful companies must let customers order products anywhere they sell... 663 Words | 2 Pages
  • Customer Loyalty - 5093 Words Little Book Of Loyalty Case studies and tips to understand, engage and retain your customers introduction Generating loyal customers is more important now than ever. Not only are loyal customers a great source of steady income for your company (as well as a great source of word of mouth marketing!), retaining your loyal customer is cheaper and more cost effective than identifying and targeting new customers. However, the rise of the internet has made it harder than ever for... 5,093 Words | 28 Pages
  • Delighting Customers - 600 Words Why is it important for the marketers to ‘delight’ their customers? Introduction The world we live in today has become highly competitive in terms of delivering value to the customers and is primarily due to the increasing competition in every business sector. Just because we as consumers have a wide variety to choose from, the companies have to strive more and more to expand and retain their customer base thus delighting their customer is highly imperative for any organization. What is... 600 Words | 2 Pages
  • Customer Services - 540 Words 1. How else can Nordstrom continues to provide exceptional customer service and increase brand loyalty? Many retail stores strive to deliver great customer services to its consumer. No other store has been known recognized for it’s above and beyond services like Nordstrom. Nordstrom is the epitome of what customer services should be and has been for many years. Their customer services acknowledgements and supreme employee benefit incentives has landed them on the Fortune Magazine list of 100... 540 Words | 2 Pages
  • Customer Satisfaction - 1047 Words Customer Satisfaction Strategies What is customer satisfaction? We are in the midst of a revolution in business. Some call it a customer revolution, others a quality revolution, others a service revolution. Organizations are attempting to obtain increased customer satisfaction by focusing on the quality of their products and the service provided. This movement toward quality has produced significant benefits but just like other business fads, joining and adopting the religion does not insure... 1,047 Words | 3 Pages
  • Customer Service - 1104 Words McDonalds believe that good customer service is the responsibility of everybody in the company. Every employee has a part to play in providing with a service with best practise found anywhere in the trade. Products McDonalds provide high quality products, such as burgers, fries, drinks, muffins, etc, which are safe and reliable that it does what it is supposed to do, but not only does the quality of the products matter, the good value for money affects the business. E.g. buy one extra... 1,104 Words | 4 Pages
  • Customer and Respect - 340 Words 1. How would you operationally define the construct of respect? Take the perspective of each of the three client sectors: insurance, air travel, and retail. I would define respect as finding the way to treat the customer in appropriate way to keep them satisfied. More satisfied client, better profitably for the companies. Respect is a fundamental value underlying human relationships. Respect for customers is an essential ingredient of long-term performance. It means paying attention to the... 340 Words | 1 Page
  • Customer Satisfaction - 1905 Words THE LEVEL OF CUSTOMER SATISFACTION OF DOK ALTERNATIBO PRODUCT USER’S IN BANSALAN An Undergraduate Research Presented to the Faculty of the College of Business Administration Program University of Mindanao Bansalan Campus Bansalan, Davao del Sur In Partial Fulfilment of the Requirements For the Degree of Bachelor of Science in Business Administration Major in Human Resource Management Major in Financial Management By: Lianne Mae P. Teves... 1,905 Words | 8 Pages
  • Customer Profitability - 616 Words CUSTOMER PROFITABILITY ANALYSIS: CHALLENGES AND NEW DIRECTIONS Summary This article presents the concept of modifying cost accounting system in order to provide measurements from a customer profitability viewpoint. Most management accounting systems focus on products, departments or geographical areas, which have little to do with customers. A questionnaire was sent to marketing managers and marketing controllers and interviews with respondents. Much of this article draws on qualitative... 616 Words | 2 Pages
  • Needs of Customer - 522 Words Needs of a Customer Greeting Service When customers walk into a restaurant, whether it is McDonald's or Chez Pierre, they expect to be acknowledged. This is a small service, but it is imperative to the success of the restaurant, as customers who are not greeted may simply walk out and eat somewhere else. The type of host a restaurant has will depend on the type of restaurant it is as well as how busy it is. Some restaurants pay hosts to greet customers, call names off waiting lists and walk... 522 Words | 2 Pages
  • Customer Service - 900 Words CUSTOMER SERVICE: CASE STUDY. Customer service is the interaction between customers and the providers of goods and/or services on sales and thereafter. But sometimes it can be more than just a customer being served. I would like to look into a case of a policeman and a bus driver, and what should have been done to prevent it. A witness explained that on one morning at a bus station, there was an argument between a policeman and a bus driver. The policeman stopped the bus driver on a... 900 Words | 3 Pages
  • Customer Defection - 719 Words MKT 711 9/4/2012 1. The purpose of the study dealt with customer defection. It talks about how the customers are slowly not becoming as loyal as they use to be. They seen a pattern after five years, the customer does not stay loyal to the company. There are different stages of the process of losing loyal customers and keeping them. Loyalty and profits, the more the customer is worth the more profits come out of it because the longer the customer stays. Failure, the employee learning... 719 Words | 2 Pages
  • Customer Satisfaction - 3951 Words TARGET Table of Contents Environmental Issues – Page 3 Results from the surveys of Targets in Maryland – Page 5 Employee Survey – Page 11 Satisfaction Levels – Page 15 Recommendations for Target – Page 15 Appendix – Customer Service Survey Used Appendix – Employee Survey Used Environmental Issues - Social Responsibility - Targeting the Community - From national partnerships to local initiatives to their own programs, Target is committed to making its communities... 3,951 Words | 16 Pages
  • customer satifaction - 1055 Words Customer Satisfaction ENG315 08/17/2014 Table of Contents Executive Summary ………………………………………………………………………………3 Introduction ……………………………………………………………………………………….3 Problem Statement.………………………………………………………………………………..3 Terminology ………………………………………………………………………………………3 Major Section of the Report ………………………………………………………………………3 Scope and limitation of the research ……………………………………………………………...3 Overview of Alternatives... 1,055 Words | 6 Pages
  • Customer Satisfaction - 606 Words 2.1. Customer satisfaction definitions. Customer satisfaction has also been defined by another author as the extent to which a product’s perceived performance matches a buyer’s expectations (Kotler et al., 2002, p. 8). According to Schiffman & Karun (2004) Customer satisfaction is defined as “the individual’s perception of the performance of the products or services in relation to his or her expectations” customer satisfaction could be the pleasure obtained from consuming an offer.... 606 Words | 3 Pages
  • customer expectation - 650 Words Customer expectation a. The hard facts about customer expectations 1. Manage promises 2. Customers want relationships 3. The service process is the key to exceeding expectations b. Understanding customer expectation The benefits of understanding customer expectations Understanding your customers’ needs C.examples of companies exceeding customer expectations Amazon exceeds expectations with delivery Google and youtube Excellent... 650 Words | 3 Pages
  • Customer Retention - 2107 Words Introduction Mercedes Benz is a German automobile manufacturer founded by Daimler Motoren Gesellschaft in 1901. Mercedes not only specializes in luxury automobile, they also manufacture buses, coaches and trucks. In Germany, there is a name in the manufacturing industry known as the “German Big 3”; these 3 companies consist of Audi, BMW and Mercedes. Mercedes was always known for its quality and durability in its product. It has done well in keeping its name for over a century. There are... 2,107 Words | 6 Pages
  • Customer relationship - 412 Words Some of the areas that we strongly feel is crucial to enhance customer service is proper training. It will not only add value to the company and individuals but it can strongly inspire and eventually leads to greater success. Some of the advantages include, customer satisfaction, business efficiencies, employee improvement and public recommendations. Good customer service will promote loyal customers. This is where good training leads to customer advocacy that in return plays a huge role.... 412 Words | 2 Pages
  • Customer Service - 2184 Words Good Service Encounter Mr Harry had made a large room reservation on 5th October at Golden Hotel for his son birthday function. Upon the booking of the function room, he received the confirmation slip from the service personnel, Susan, who look forward to seeing Mr Harry on 5th October. She then acknowledges the customer with a smile as she direct him to the door. On the 4th October, Susan made a phone call to Mr Harry to confirm the booking of the large size room for the following day. She... 2,184 Words | 7 Pages
  • Customer Satisfaction - 17274 Words Customer satisfaction and retention: the experiences of individual employees The Authors Ove C. Hansemark, Ove C. Hansemark is based at the Department of Work, Economics, and Health, University of Trollhättan/Uddevalla, Uddevalla, Sweden. Marie Albinsson, Marie Albinsson is based at the Department of Work, Economics, and Health, University of Trollhättan/Uddevalla, Uddevalla, Sweden. Abstract The purpose of this study was to explore how the employees of a company experience the... 17,274 Words | 47 Pages
  • Customer Revange - 3383 Words HBR CASE STUDY The Customers’ Revenge Atida Motors’ decades-old complaint policy may be no match for unhappy customers who threaten to take their case to YouTube. by Dan Ariely Daniel Vasconcellos IM MCINTIRE, vice president of customer service at Atida Motor Company, was just about to shut down for the day when he received an e-mail from his brother. “Go to Hell, Angel!” the subject line shouted. The message linked to a YouTube video. In “A Letter for Bill Watkins, CEO, Angel... 3,383 Words | 11 Pages
  • Customer of Nokia - 532 Words Customer satisfaction Nokia aims to provide products and services which meet the needs of trade customers and consumers. We research the views of both groups to understand where we are succeeding and how we can do better. Trade customers We research trade customers’ views of Nokia through the Listening to Trade Customers survey. This is carried out twice a year on our behalf by an independent research company, and aims to reach executive and operational contacts in customers who account for... 532 Words | 2 Pages
  • Customer Satisfaction - 5625 Words 1. INTRODUCTION Tutti Frutti is from the The Naza Group. It has many branches in Malaysia, Singapore, Cambodia, Brunei, Thailand, Middle East and African countries. It’s incorporated in October 2009, with first outlet in Sunway Pyramid. Within 3 months, we have expanded with the opening of another 4 more corporate outlets and a distribution center. It’s originated from California and is spread across more than 24 countries worldwide. That’s why Tutti Frutti has become a worldwide... 5,625 Words | 21 Pages
  • Customer Satisfaction - 932 Words CUSTOMER SATISFACTION 1.0 INTRODUCTION Customer satisfaction is a term that normally used in manufacturing, business and marketing industries. This measurement benchmark is important for recognizing the potentiality of product or services demand in meeting the customer expectation and requirement. As the economy is now gearing towards globalization, remain competitive in product quality, reliability, creativity, innovative, competitive price and excellent customer service is vital in... 932 Words | 4 Pages
  • Customer Service - 2149 Words | | | | | | Created for Colin Pukeiti | Contents Executive Summary: 1.1 Reasons for using customer service policies. Current Customer Service policy of Café Fusion: 1.2 Evaluation of CSP and how this affects staff training. 2.1 Communication Methods for CS. 2.2 Customer perception and the influence of Customer service provision. Conclusion: Recommendations: Bibliography Executive Summary: 1 Reasons for using customer service... 2,149 Words | 7 Pages
  • Customer Service - 1244 Words 1. Organisations that intend to be successful need to design products, services and product/ service bundles to meet customer needs. How can they do this and how can they ensure that the organisation’s plans achieve quality, time and cost specifications agreed with customers? What data and records might be drawn upon to make plans intended to meet customer needs? Organisations that use market research to gather feedback from consumers regarding product design and product/ service bundles tend to... 1,244 Words | 5 Pages
  • Customer Service - 784 Words  CS1 –Customer Service Unit 3 Customer Service 25 November 2013 CUSTOMER SERVICE POLICIES Tutor: Lisette Teotenel Student: Thenjiwe Rudo Moyo Word Count: 740 (excluding references) Customer service can be described as how a company ensures that its customers receive a satisfactory service. Companies can ensure that a customer’s expectations have been met by following a variety of steps before, during and after a service has been provided. Before providing a service, a business... 784 Words | 3 Pages
  • Customer Importance - 14426 Words 1. ------------------------------------------------- * ------------------------------------------------- Anonymous * ------------------------------------------------- August 16th, 2012 * ------------------------------------------------- REPLY ------------------------------------------------- * ------------------------------------------------- QUOTE ------------------------------------------------- Consumer is the king until he is needed. 2.... 14,426 Words | 53 Pages
  • Difficult Customers - 1105 Words Difficult Customers The customer leaned across the counter. “You mean I spend thousands of dollars in here, and I can't return a defective tool?” he said. “Well, the tool isn't really defective,” replied the counter salesperson. “So you're calling me a liar?” The customer now had everyone's attention. His loud voice and aggressive manner caused some of the other customers to look at one another and roll their eyes as if to convey the silent message, Oh, one of those difficult people. It... 1,105 Words | 4 Pages
  • Customer Service- Good customer service  Customer Service You are an electrician for a company and you get a service call to this customers house, who is angry about the way his hot water heater was hooked up the first time the company came and did it. This time your boss sends you out to do the service call instead of the original employee who did not meet the customer’s needs. You arrive and their house and once you are welcomed into their home you are immediately yelled at and the company you work for in threatened and that... 551 Words | 2 Pages
  • Customer Satisfaction - 7931 Words LEVELS OF CUSTOMER’S SATISFACTION AT TOOTSIE’S RESTAURANT, TAGAYTAY CITY A Thesis Presented to the Faculty of the College of International Tourism and Hospitality Management Lyceum of the Philippines University – Cavite In Partial Fulfillment Of the Requirements for the Degree of Bachelor of Science in International Hospitality Management with specialization in Hotel and Restaurant Administration By: Gerard T. Cadiz Ma. Angelica C. de Guzman Ma. Jenine Alexis T. Ebue Patrick L. Leyson Mark... 7,931 Words | 34 Pages
  • CUSTOMER SATISFACTION - 1287 Words No table of contents entries found. Figure 1 ACSI MODEL 5 Figure 2 - Kano Model 9   Chosen Topic The broad topic covered in this literature review is the area of Customer Satisfaction. The authors job is as a Customer Care Manager for Senator Windows for the past 15 years. The area of interest is therefore centred on the elements required to achieve the required level of customer satisfaction and also the methods that can be used to effectively measure it. Scope It would be... 1,287 Words | 5 Pages
  • the customer revenge - 3057 Words The Customers’ Revenge Atida Motors’ decades-old complaint policy may be no match for unhappy customers who threaten to take their case to YouTube. by Dan Ariely J IM MCINTIRE, vice president of customer service at Atida Motor Company, was just about to shut down for the day when he received an e-mail from his brother. “Go to Hell, Angel!” the subject line shouted. The message linked to a YouTube video. In “A Letter for Bill Watkins, CEO, Angel Airlines,” two stolid executives –... 3,057 Words | 13 Pages
  • Target Customer - 613 Words Customer profile Target serves a wide variety of customers, from children to seniors, high school educated to college educated, males and females, and low income to higher income. A wide range not only gives Target a large customer audience, but also provides opportunity to “word of mouth” to motivate others to shop at Target. In 2013, Target ranks 3rd in the Top 100 World largest retailer in US, with the market share of 1.81% in retailer industry and 14% in department stores. Offering... 613 Words | 16 Pages
  • Customer and Ikea - 1268 Words 1 IKEA: An overview IKEA, founded in Sweden in 1943, is the World's largest home furnishings retail chain. It achieved international expansion in three major phases and now operates large warehouse showrooms in Sweden, Norway, Denmark, Holland, France, Belgium, Germany, Switzerland, Austria, Canada, the United States, Saudi Arabia, and the United Kingdom. It also has smaller stores in some other countries. IKEA's mission is to offer a wide variety, good design and good values for "young... 1,268 Words | 4 Pages
  • Customer Service - 276 Words Moment of Truth Aldo is the object that we chose to observe and study their customer service quality. Aldo is a private corporation that owns and operates a worldwide chain of shoe and accessory stores. Based on our observations, we felt dissatisfied through its customer service for the following reasons: 1. POOR GREETING. The staffs are not greeted the customers immediately. Although they are busy with others, they still can give a smile and quick greeting, and tell them they will be... 276 Words | 1 Page
  • Customer Service - 566 Words Assignment Brief: Cambay Institute of Hospitality Management-Gandhinagar |Qualification |BTEC HND Level 5 in Hospitality | |Unit Number and Title |3. CUSTOMER SERVICE – QCF Level -4 | |Start Date |... 566 Words | 4 Pages
  • Customer Centric - 3199 Words [pic] What is a Customer Centric Organization? What drives your organization? Is it the voice of the customer and their experience with your organization or is it your internal processes and the products that you develop? The world is changing to a consumer-driven environment, where customer connections are the most vital links to profits and success. Building and sustaining meaningful relationships with your customers and your producers is more important than ever. That relationship starts... 3,199 Words | 10 Pages
  • Customer Complaint - 5168 Words International Journal of Contemporary Hospitality Management Emerald Article: Customer complaint behaviour towards hotel restaurant services Vincent C.S. Heung, Terry Lam Article information: To cite this document: Vincent C.S. Heung, Terry Lam, (2003),"Customer complaint behaviour towards hotel restaurant services", International Journal of Contemporary Hospitality Management, Vol. 15 Iss: 5 pp. 283 - 289 Permanent link to this document: 5,168 Words | 17 Pages
  • The Customers Revenge - 1424 Words Customer Relationship Management Assignment 1 The Customers Revenge The cases of Jessica and Tom In both cases there is a problem with the Andromeda XL. Jessica had problems all over the place. From a failing air-conditioning to a jammed CD-player. In the case of Jessica she even got a new Andromeda XL. After 3 months the problems happened again. Tom’s failing Andromeda almost ended up in a deadly accident. It begins to be very clear that we are simply... 1,424 Words | 4 Pages
  • Customer Service - 1859 Words Customer Service Questionnaire (step 5 of 6) Screening Questions | Instructions This questionnaire has been designed to help us to understand whether the role of customer assistant is right for you, as well as help you to understand more about what it might be like to work for Tesco. Based on actual experiences of Tesco customer assistants, each question describes a situation that you might find yourself in while at work. You should imagine yourself as a customer assistant in each... 1,859 Words | 7 Pages
  • Customer Service - 530 Words The Importance of Good Customer Service Good customer service is essential for every business and organization. As soon as a customer steps foot into a business or an organization, workers and volunteers should do everything they can to ensure that the customer gets the best experience possible. Every member of an organization should have an immensely positive attitude. To make sure that the client is satisfied, the workers and volunteers need to have a smile on their face, no exceptions. The... 530 Words | 2 Pages
  • Customer Retention - 1365 Words  Customer Retention Strategies The easiest way to grow your customers is not to lose them The average business loses around 20 percent of its customers annually simply by failing to attend to customer relationships. In some industries this leakage is as high as 80 percent. The cost, in either case, is staggering, but few businesses truly understand the implications. Imagine two businesses, one that retains 90 percent of its customers, the other retaining 80 percent. If both add new... 1,365 Words | 5 Pages
  • Customer Services - 3740 Words Assessment You should use this file to complete your Assessment. • The first thing you need to do is save a copy of this document, either onto your computer or a disk • Then work through your Assessment, remembering to save your work regularly • When you’ve finished, print out a copy to keep for reference • Then, go to and send your completed Assessment to your tutor via your My Study area – make sure it is clearly marked with your name, the course title and the Unit... 3,740 Words | 17 Pages
  • Customer Satisfaction - 10979 Words CHAPTER I THE PROBLEMS AND ITS SETTING Introduction Food is a basic necessity. The industry which deals with preparing food items/products refers to the food service industry. The food service industry is and will always remain in high demand because of its genre. These industries include restaurants, fast foods, school and hospital cafeterias, catering operations, food carts and food trucks etc. Restaurants and fast foods mainly contribute to the food service industry.1 Fast food... 10,979 Words | 36 Pages
  • Customer Service - 654 Words October 31, 2010 Unit 10: Reflection Writing Assignment 1. The key concepts and topics in this course that have made me a stronger candidate to continue in the business world would be what I have learned from the units dealing with: Diversity, Customer Behavior, Customer Loyalty, and Exceptional Service: I have learned that customer comments, good or bad should always be taken into consideration, addressed and handled appropriately. Comments can provide insight to the thought... 654 Words | 3 Pages
  • Customer Service - 829 Words What Is Customer Service? Customer service has been defined in many ways. The challenge is that appropriate service means different things to different people. It is often easier for customers to identify inappropriate service, than to define what they should experience. Some Common Definitions of Customer Service “Customer service is a commitment of all employees in a company to make being a customer a completely positive experience one that everyone customer will want to experience time... 829 Words | 3 Pages
  • Customer Stastification - 369 Words INTRODUCTION TO CUSTOMER SATISFACTION Whether the buyer is satisfied after purchase depend on the offers performance inrelation to the buyer expectation. In general satisfaction is a person's feelings of pleasure or disappointment resulting from comparing a products perceived performance relation to his/her expectations. If the performance falls short of expectation, the customer is dissatisfied. If the performance matches the expectationcustomer is satisfied. If the performance exceeds the... 369 Words | 2 Pages
  • Customer Stisfaction - 6911 Words A STUDY ON CUSTOMER PREFERENCES AND SATISFACTION OF RICE COLOR SORTER WITH SPECIAL REFERENCES TO GENN PRODUCT BY G.NIRANJANA (Reg No: 951711631038) MEPCO SCHLENK ENGINEERING COLLEGE, SIVAKASI A PROJECT REPORT Submitted to the FACULTY OF MANAGEMENT STUDIES In partial fulfilment of the requirements for the award of the degree of of MASTER OF BUSINESS ADMINISTRATION ANNA UNIVERSITY CHENNAI CHENNAI JULY-AUGUST, 2012 Mepco Schlenk Engineering College Department of Management... 6,911 Words | 25 Pages
  • Customer Delight - 4255 Words A Term paper on CUSTOMER SATISFACTION AND BEYOND Subject: Sales management Submitted to: Mr. Raghunathan Submitted By: Group: 13 Praveen Kumar Jha (09234) Ravi Teja Reddy. S (0409020) Ramya. K (09238) Shwetha Reddy. T (0409018) Krishna Sumanth .C (0409004) Executive summary: Business industry today is complex. There are big competitions in every business. That is why many research and study are being conduct for their continuous growth. Customer’s loyalty is one factor that... 4,255 Words | 14 Pages
  • Customer and Intuit - 1462 Words PART II IDEO 1. Why has IDEO been so successful? What is the most difficult challenge it face in conducting its research and designing its products? IDEO (pronounced “eye-dee-oh”) is an award-winning global design firm that takes a human-centered, design-based approach to helping organizations in the public and private sectors innovate and grow. They identify new ways to serve and support people by uncovering latent needs, behaviors, and desires. They envision new companies and brands,... 1,462 Words | 5 Pages
  • Customer and Hr - 1800 Words 4DEP (HR) ACTIVITY 1 The Human Resources Profession Map (HRPM) consists of 2 core professional areas, 8 professional areas and 4 professional competence bands. Core Areas: Insights, Strategy and Solutions & Leading HR Insights, strategy and solutions are focussed on development within an HR organisation, such as to foresee any problems that may arise and to put solutions in place. The HRPM has been designed to assist all HR professionals in any business however large or small.... 1,800 Words | 6 Pages
  • Customer and Kohl - 4955 Words Jones International University Marketing Management BBA 304 Assignment 8. 2 Prof. Fergus Rea By Kelly Charles 22 November 2010 Table of context Introduction Assignment 1.2: Course Project—Target Company Profile and Its Approach to Marketing Assignment 2.2: Course... 4,955 Words | 16 Pages
  • Customer and Burberry - 416 Words Burberry Positioning: After fixing the brand image, Burberry positioning in the market is to provide high quality and fashionable products such as clothing and accessories to high-end customers through retail stores. The brand is recognized by customers through its check design that immediately distinguishes the brand from other competitors in the industry. Customers perceive the brand as an icon that reflects fashion but at the same time it reflects luxury and classiness. Burberry... 416 Words | 2 Pages
  • Customer Service - 341 Words The key concepts and topics in this course that have made me a stronger candidate to continue in the business world would be what I have learned from the units dealing with diversity, customer behavior, customer loyalty, and exceptional service. Looking back I have learned that customer comments, whether they are good or bad, should always be taken into consideration, addressed and handled appropriately. By recognizing these comments I noticed that they can provide insight to the thought process... 341 Words | 1 Page
  • customer service - 5397 Words Aloft London Excel Starwood Hotels and Resorts worldwide is one of the leading hotel and leisure companies in the world with approximately 1000 properties in more than 95 countries and 145000 employees at its owned and managed properties. The brand landed in Europe with the Aloft Brussels Schuman in 2010 and is the fasted brand launched ever. Aloft is part of Starwood Hotels and Resorts and has been opened on 3rd of October 2011. The hotel has 252 guestrooms including 12 suites, 181 King... 5,397 Words | 20 Pages
  • Customer Satisfaction - 816 Words  Customer Satisfaction By: Poonam Sheikh Professor: Gary Midkiff DeVry Keller University BSOP588 09/26/2104 Customer satisfaction measures how well the expectations of a customer's reaction involves to the quality of the product or service that is provided by an organization. It is essential for all businesses to ensure that every customer is satisfied with their products or services that is delivered... 816 Words | 6 Pages
  • customer service - 5351 Words Section 1 – Understand the factors that affect an organisation and the customer service role 1. Complete the table below with a description of the products and services for at least two commercial organisations, public organisations and third sector organisations. Please ensure you provide a description for each organisation, rather than a list. Organisation type Name of organisation Description of products and services Commercial organisation Microsoft Sells and makes a... 5,351 Words | 19 Pages
  • Customers as Innovators - 1511 Words Thomke, S., & von Hippel, E. (2002). Customers as Innovators: A New Way to Create Value. Harvard Business Review (Vol. 80, pp. 74). Main point Many companies sometime lack the understanding of what exactly their customers’ needs. This can cost companies a lot of money for loss of customers and sales, and to win back those customers. Product R&D in this case is a major drawback. Authors, Thomke and Von Hippel, have found that companies nowadays have come up with a new... 1,511 Words | 5 Pages
  • Customer Service - 1260 Words Assessment #1: Part B Prepare a staff manual a. Providing customer service Since our restaurant can exists only because of customers, and in particular repeat customers who voluntarily choose to return here and spend their money and time to our food, beverage and service. Without our customer we don’t have a restaurant, they are the only reason we are here. As a result, taking care of our customers is our highest priority, in fact a privilege, never an interruption. At our restaurant the... 1,260 Words | 5 Pages
  • customer service - 3594 Words PROGRAMME Edexcel BTEC level 4 and 5 Higher National in Hospitality Management CODE QCF Level 4 (J/601/1790) MODULE/ UNIT Customer service (Unit 4) MODULE LEADER/ LECTURER CHIKA UGOJI Submitted by: LUQMON ROTIMI JINADU ID Number: 20894 Submitted date: 05/03/2013 Table of Contents: Introduction--------------------------------------------------------------------------pg.3 Task 1---------------------------------------------------------------------------------Pg.3... 3,594 Words | 12 Pages
  • Customer Satisfied - 704 Words THE CUSTOMERS SATISFACTION EATING IN GELAP NYAWANG CANTEEN By : TIFARIE LUESAS (NIM : 19011015) SUKMAYANTI (NIM : 19011110) LAELA TRI NUR ILAINA (NIM : 19011118) JAKA FERNANDO (NIM : 19011182) ALEXANDER SINABUTAR (NIM : 19011185) Program Study Business and Management INSTITUT TECHNOLOGY BANDUNG Approved by Date : December, 18th 2012 BRM Tutor Kiki Sarah | BRM Lecturer Yos | ABSTRACT THE CUSTOMERS... 704 Words | 4 Pages
  • Judging Customers - 358 Words Judging customers can turn off big spenders ARTICLE : Awadhesh Singh Just as you can't judge a book by its cover, you shouldn't judge customers by the way they dress, speak or act. Years ago, a colleague of mine sold stereo equipment at a regional electronics store outside of Tacoma, Wash. One night, the staff was preparing to lock things up when a scruffy-looking young man entered. He was dressed much more casually than the typical customer: torn jeans, a soiled sweatshirt and a... 358 Words | 2 Pages
  • The Customers Revenge - 1126 Words ‘The Customer’s Revenge’ We have all been somewhere in a store or dealership when there was an irate and unhappy customer looming in our presence. They were obviously upset about something and generally draw a lot of negative attention to themselves and to the company. Luckily for companies, just a few short years ago only a few customers out of hundreds, thousands, or millions would have seen the negative effects of the incident, but in current times almost everyone has a camera phone that... 1,126 Words | 3 Pages
  • Customer Loyalty - 731 Words MARKETING TUTORIAL (WEEK 5) INKARANI PRAYANTO IKEA CASE 25032402 1. How does Ikea generate customer loyalty? Customer loyalty is a deeply held commitment to re-buy or patronize a preferred product/service consistently in the future, thereby causing repetitive same brand or same brand set purchasing, despite situational influences and marketing efforts having the potential to cause switching behavior. Stated in this paragraph are the things that companies need to heed to... 731 Words | 3 Pages
  • Customer Service - 1562 Words Assignment Customer service Submitted by:Gergana Tsareva Id number: GT21132 Submited to:Chika Ugoji APRIL 2013 TABLE OF CONTENTS: 1.INTRODUCTION……………………………………………………………………………...3 2.Task 1: CUSTOMER SERVICE POLICY…………………………………………………..3 - Meaning………………………………………………………………………………...3 - Examples……………………………………………………………………………….3 - Table presentation…………………………………………………………………….4 - Reason of using customer service…………………………………………………..5 3.Task 2: REFLECTIC SUMMARY FOR GROUP... 1,562 Words | 5 Pages
  • Customer Service - 1658 Words SAP Big bazaar runs SAP( one of the leading ERP solution provider. ERP means enterprise resource planning- a software solution for various activities like inventory management, billing, supply chain management etc) Billing Software / Payment counter The billing software that they use is good, though we need to be extra careful while the items we purchase are being billed. The executive at the counter most probably is extremely busy and tries his best to type in as fast as possible ending... 1,658 Words | 6 Pages
  • Customer Centricity - 489 Words Dear All We have embarked on this journey to make Customer Centricity the business model for how we operate. You would have recently gone through the Customer Centricity Training. Customer Centricity is a continuous journey to keep Customers at the center of everything we do. By seeing PNB MetLife through our customers' eyes and reducing the effort they have to expend, PNB MetLife will create competitive advantage as targeted customers come to us, stay with us and buy more from us What... 489 Words | 2 Pages
  • customer services - 523 Words  Content Page № Introduction page 3 Task A page 3 Research report discussing the customer service policies a. A discussion about the usage of customer service policies(1.1)... 523 Words | 3 Pages
  • Customer Service - 1200 Words Introduction It is no secret that some companies aim to look after their customers well, ensuring that the customer is at the heart of their business and everything they do. In marketing terms this is called being customer focused. It is important to realise that customers can take their business anywhere they want to and if they are not satisfied they will take their business elsewhere. Therefore, it is very important to understand who our customers are, their expectations of the service... 1,200 Words | 4 Pages
  • manage customer - 276 Words Project 1 Customer service is crucial in the automotive industry, especially given the sheer amount of choice consumers have today. A customer who has a bad experience with a brand has plenty of others to choose from. The same is true with dealers-there might be another store selling and servicing the same brand just a few miles away. A bad experience in the service department--the department that is generally the most profitable for a dealership--or on the sales floor can chase customers... 276 Words | 1 Page
  • Customer Service - 532 Words 1.Give an example when you have identified an area for self improvement in work and what you did to address this? Answer After 3 months of doing trolley for Gatwick Express I felt the revenue job was more challenging and a way to be promoted in the company. I discussed my ambitions with my manager, she offered me an interview, then a training in ticketing. I was successful and she offered me a maternity cover position on revenue. 2. Provide an example when you have made a sale through the... 532 Words | 2 Pages
  • Customer Service - 1502 Words THIRTEEN CUSTOMER SERVICE FACTS BY: Michael A. Aun, CSP, CPAE Speaker Hall of Fame Reference - Thirteen Customer Service Facts. Fact Number One Dissatisfied customers tell an average of ten other people about their bad experience. Twelve percent tell up to twenty people. In very simple terms, bad news spreads rather quickly. Don't think for a moment that your poor performance in servicing your client goes unnoticed. Not... 1,502 Words | 5 Pages
  • customer service - 3694 Words Unit 1 Assessment Assessment You should use this file to complete your Assessment. The first thing you need to do is save a copy of this document, either onto your computer or a USB drive Then work through your Assessment, remembering to save your work regularly When you’ve finished, print out a copy to keep for reference Then, go to and send your completed Assessment to your tutor via your My Study area – make sure it is clearly marked with your name, the course... 3,694 Words | 19 Pages
  • Customer Service - 336 Words Customer Service Unit 2 Prepare to deliver excellent customer service Session 1 Understanding customer service principles Handout In this Session, you have learned about:  The importance of learning about your organisation’s products and services and how they are publicised  Your organisation’s offer and how to keep up to date with it  Customer service procedures  The implications of poor customer service across different sectors. Your organisation’s products and services Sources of... 336 Words | 2 Pages
  • CUSTOMER SERVICE - 595 Words  CUSTOMER SERVICE BY: CRYSTAL MCGUIRE MAN 2305 NOVEMBER 25TH, 2014 Customer service can come in so many forms and is in almost every business there is. Without customer service, then your company will be hard to manage and move forward. There are two types of customers; internal and external customers. With each of these types of customers, there is the ability to affect your company’s culture whether it is good or bad. Customer service is the way to understand where and how to take... 595 Words | 2 Pages
  • Attract Customers - 7687 Words Customers Steps to getting more shoppers in the door Attracting MELANIE MCINTOSH a special advance copy report from Inspire Retail Solutions Attracting Customers Inspire Retail Solutions Attracting Customers Copyright © 2006 Melanie McIntosh, Inspire Retail Solutions. All rights reserved. Published by Inspire Retail Solutions Inspire Retail Solutions 2092 East 13th Avenue Vancouver, BC V5N 2C4 604.376.1581 phone [email protected] You have permission to... 7,687 Words | 38 Pages
  • Value to Customers - 1129 Words * * LO1: Delivering Value to Customers * * The Marketing Philosophy and its Relevance to Corporate Culture * Marketing philosophy: holds that achieving organisational goals depends on determining the needs and wants of target markets and delivering the desired satisfactions more effectively and efficiently than competitors. * Takes an outside-in perspective: * Starts with the well-defined market, focuses on customer needs, coordinates all the... 1,129 Words | 4 Pages
  • Customer Services - 1321 Words Unit 1 Assessment Assessment You should use this file to complete your Assessment. • The first thing you need to do is save a copy of this document, either onto your computer or a USB drive • Then work through your Assessment, remembering to save your work regularly • When you’ve finished, print out a copy to keep for reference • Then, go to and send your completed Assessment to your tutor via your My Study area – make sure it is clearly marked with your name, the... 1,321 Words | 14 Pages
  • Customer Care - 10649 Words ©2004 McDonald’s Corporation G6286 The Golden Arches logo is a trademark of McDonald’s Corporation and its affiliates. CONTENTS 1. INTRODUCTION 2. CLEANLINESS 3. REAL WELCOME & THANK YOU 4. HOSPITALITY GESTURES 5. CUSTOMER COMPLAINTS & RECOVERY 6. SECURITY 7. GOOD COMMUNICATION & FOLLOW-UP 8. BIRTHDAY PARTIES 9. LOCAL STORE MARKETING (LSM) 10. PRODUCT AWARENESS AND COMPANY INFORMATION 1 11 28 32 37 42 50 56 58 64 1. INTRODUCTION 3. The One-Day Course The final stage of your... 10,649 Words | 47 Pages
  • Internal Customers - 289 Words LEVEL 3 DIPLOMA IN BUSINESS & ADMINISTRATION Unit 328 – Deliver, monitor and evaluate customer service to internal customers - Knowledge Questions 1. Understand the meaning of internal customer 1.1 Describe what is meant by internal customer Internal customers are people within your own organisation such as employers or colleagues who you provide a service for, e.g. 2. Know the types of products and services relevant to internal customers 2.1 Describe the products and services... 289 Words | 2 Pages
  • Customer and Zara - 398 Words First of all, Inditex tries to tackle cannibalization by differentiating the brands mainly through the product, target markets (customer groups and countries), store presentation and retail image. And in 2008, the percentage of the growth in sales compared to 2007 is 9%, it means that Zara has been successful by meeting the ‘risk of cannibalization’. Compare with the other competitors, Inditex has some advantages. For example, the first one is the repeat visits. An average high-street store... 398 Words | 2 Pages
  • customer churn - 874 Words  What is Customer Churn? Customer churn refers to when a customer (player, subscriber, user, etc.) ceases his or her relationship with a company. Online businesses typically treat a customer as churned once a particular amount of time has elapsed since the customer’s last interaction with the site or service. The full cost of customer churn includes both lost revenue and the marketing costs involved with replacing those customers with new ones. Reducing customer churn is a key business goal... 874 Words | 3 Pages
  • CUSTOMER SATISFACTION - 1297 Words Customer Satisfaction Survey Report Assessment of PART Express Riders August 10, 2011 Prepared by: Piedmont Authority for Regional Transportation Page |2 Table of Contents Introduction ........................................................................................................... 3 Objectives............................................................................................................... 3 Methodology... 1,297 Words | 14 Pages
  • Customer Service - 1116 Words CAFÉ GIO BAC (Northern Wind Coffee) 10 Cong Truong Quoc Te St. Dist. 3, HCM City Tel: 08. 3827 4769 Fax: 08. 3827 7822 Email: [email protected] On the 24th of March, we visited a small restaurant around the corner of Pham Ngoc Thach Street for the purpose of observing the quality and level of customer service this restaurant had. For the sake of adding in another couple of eyes and improving our information findings, we had a student who recently... 1,116 Words | 3 Pages
  • Dissatisfied Customer - 1160 Words Handling a Dissatisfied Customer at Newsome Furniture & Appliances Background: Newsome Furniture and Appliances is a small family-owned store that has been in operation for 47 years in Billings, Montana. The store employs 16 employees in two locations. Most customers are local residents, but there is a steady flow of customers from nearby smaller towns and cities. Most customers shop at Newsome’s store that is located in a large shopping mall outside of Billings. On an average weekday,... 1,160 Words | 4 Pages

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