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Management Information System

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Text Preview UNIVERSITI KUALA LUMPUR KAMPUS KOTA
MALAYSIAN INSTITUTE OF INFORMATION TECHNOLOGY
Name of Course
Course Code
Lecturer
Semester / Year
Date

MANAGEMENT INFORMATION SYSTEM
ICB 42003
SITI HARYANI SHAIKH ALI
SEPTEMBER 2013
29 OCTOBER 2013

Assessment

ASSIGNMENT 3 – Case Study

Weightage

Report - 15%

1. CLO 1 Analyze the fundamental of business information systems concepts including trends, components, roles of information systems and competitive advantage concepts and applications.
2. CLO 3 - Apply the knowledge on how businesses use Internet and other information technologies to support their business processes, e-business and ecommerce initiatives, and business decision making.

INSTRUCTIONS:
Task:


Answer thoroughly the case study questions assigned to you.



Please ignore the “Real World Activities” associated to the case study.

Submission requirements:




NOT MORE than 5 pages, 1.5 spacing, justified.
Due: 19 November (Tuesday) 2013
Submit through my pigeon hole at Level 8 NOT on my desk.

Page | 1

List of case studies
Topic
1
2

3

4
5

6

7
8

Title

The Global Innovation Revolution and IT’s
Indispensable Role (pg 39)
The new York Times and Boston Scientific: Two
Different Ways of Innovating with Information
Technology (pg 61)
For Companies Both Big and Small: Running a
Business on Smartphones (pg 93)
IT in Health Care: Voice Recognition Tools
Make Rounds at Hospitals (pg 132)
Space Bugs and Really Bad PR: Software Coding
Errors Can Be Costly (pg 165)
Wolf Peak International: Failure and Success in
Application Software for the Small-to-Medium
Enterprise (pg 207)
Enterprise Data Explosion Will Only Get Bigger
and That Means Big Risk (pg 213)
Starbucks and Others: The Future of Public WiFi (pg 302)

9

Nationwide Insurance: Unified Financial
Reporting and “One Version of the Truth” (pg
319)

10

Dow Corning and DirecTV: CRM Goes Mobile
(pg 344)

11

Cisco Systems, Black & Decker, and O’Reilley
Auto Parts: Adapting Supply Chains to Tough
Times (pg 365)
Facebook and iPhone May Be the Future of ECommerce (pg 385)

12

13

14

15

Entellium, Digg, Peerflix, Zappos and Jigsaw:
Success For Second Movers in e-Commerce
(pg419)
KitchenAid and the Royal Bank of Canada: Do
You Let Your Brand Go Online All by Itself (pg
421)
Business Intelligence is Alive and Well in Hong
Kong (pg425)

Student
Name
Siti Fatimah Shuid
Noor Fitri Mat Akhir
Ruby Clara Ubing
Nur Hanis Abdul Jalil
Siti Zulaikha Zolkifli
Nur Atiqah Bahaluddin
Amalina Husna Abdul Halim
Fatin Qursiah Kamarulzaman
Nur Azimah Aziz
Hamzah Hamidon
Mohd Firdaus Ishak
Muhammad Sufyan Hazim
Ahmad Fadhli Ahmad Shukri
Nursyahirah Aris
Nurkhairunnisa Amin
Muhammad Nahrul Azwan Abdul
Aziz
Muhamad Faiq Khairul Mohd Yusof
Zainul Ariff Zulkifly
Tengku Faizal Ikhwan Tengku
Zainuddin
Shahir Hasfin Azman
Muhammad Khairul Adli Muhamad
Ramli
Nurul Syaza Md Pisor
Nur Hanis Abdul Jalil
Siti Zulaikha Zolkifli
Nur Atiqah Bahaluddin
Nur Syahidah Aimullah Abdul
Rahim
Nur Fara Alia Abdul Raffar
Nur Azimah Aziz
Hamzah Hamidon
Mohd Firdaus Ishak
Siti Khatijah Mat Jusoh
Nor Fatehah Mohammed Mokhtar
Mohd Faiz Hussin
Mohd Yusry Affendy Mohamad
Page | 2

16
17

Kimberly-Clark Corp.: Shopping for Virtual
Products in Virtual Stores (pg 453)
Don’t Let the Data Escape Right Under Your
Nose (pg 563)

Yusof
Nurtasnim Abdul Hakim
Siti Syafiqah Ghazali
Zainul Ariff Zulkifly
Tengku Faizal Ikhwan Tengku
Zainuddin
Shahir Hasfin Azman

Page | 3

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