Competing with Information Technology Essay - 1713 Words

TOP ESSAY WRITING SERVICES REVIEWS


Rank
Service
General
Prices

1
  • Since 2008
  • Free revisions
  • Money-back guaranty
  • Up to 5% for the first order. Up to 15% for the orders starting from 2nd

from $9.97/pp

visit site

2
  • Since 2009
  • Free title page, revisions
  • Discount policy
  • Satisfaction guarantee
  • More than 100 000 orders delivered

from $9.97/pp

visit site

3
  • Since 2010
  • PhD holding authors only
  • SMS notifications & VIP support
  • Discount policy

from $22/pp

visit site

4
  • Since 2010
  • 24/7 support team
  • More than 500 writers
  • Money-back guaranty
  • Up to 15% discounts

from $9.97/pp

visit site

 

StudyMode - Premium and Free Essays, Term Papers & Book Notes

Products

About

@2017 studym.wressy.com

Exclusive

  1. Home >
  2. Essays >
  3. Competing with Information...

Competing with Information Technology

Only available on StudyMode Open Document Save to my library

Please sign up to read full document.

Text Preview McGraw-Hill/Irwin

Copyright © 2008,The McGraw-Hill Companies, Inc. All rights reserved. 2008 The McGraw-Hill Companies, Inc. All rights reserved.

Chapter

2
Competing with
Information Technology

McGraw-Hill/Irwin

Copyright © 2008,The McGraw-Hill Companies, Inc. All rights reserved. 2008 The McGraw-Hill Companies, Inc. All rights reserved.

Learning Objectives
• Identify basic competitive strategies and explain
how a business can use IT to confront the
competitive forces it faces

• Identify several strategic uses of IT and give
examples of how they give competitive
advantages to a business
• Give examples of how business process
reengineering frequently involves the strategic
use of IT
2-3

Learning Objectives
• Identify the business value of using Internet
technologies to become an agile competitor or to
form a virtual company

• Explain how knowledge management systems
can help a business gain strategic advantages

2-4

Strategic IT
• Technology is no longer an afterthought in
business strategy, but the cause and driver
• IT can change the way businesses compete

• A strategic information system is any
information system that uses IT to help an
organization…
• Gain a competitive advantage
• Reduce a competitive disadvantage
• Or meet other strategic enterprise objectives
2-5

Case 1: GE, Dell, Intel, GM and Others
• Does IT matter?
• No

• Nicholas Carr argues that IT is infrastructure, much
like electricity
• Too commonplace to offer a competitive advantage

• Yes

• It is not just networks and computers
• The important part is the software and information
and how IT is used

2-6

Case Study Questions
• Do you agree with the argument made by
Nicholas Carr to support his position that IT
no longer gives companies a competitive
advantage?
• Do you agree with the argument made in support
of the competitive advantage that IT can provide
to a business?
• What are several ways that IT could provide
competitive advantage to a business?
2-7

Competitive Forces
• To succeed, a business must develop strategies
to counter these forces…
• Rivalry of competitors within its industry

• New entrants into an industry and its markets
• Substitute products that may capture market share
• Bargaining power of customers
• Bargaining power of suppliers

2-8

Competitive Forces and Strategies

2-9

Five Competitive Strategies
• Cost Leadership
• Become low-cost producers
• Help suppliers or customers reduce costs
• Increase cost to competitors

• Example: Priceline uses online seller bidding so the
buyer sets the price

• Differentiation Strategy
• Differentiate a firm’s products from its
competitors’
• Focus on a particular segment or niche of market
• Example: Moen uses online customer design

2-10

Competitive Strategies (continued)
• Innovation Strategy

• Unique products, services, or markets
• Radical changes to business processes

• Example: Amazon’s online, full-service customer
systems

• Growth Strategy

• Expand company’s capacity to produce
• Expand into global markets
• Diversify into new products or services

• Example: Wal-Mart’s merchandise ordering via global
satellite tracking
2-11

Competitive Strategies (continued)
• Alliance Strategy
• Establish linkages and alliances with customers,
suppliers, competitors, consultants, and other
companies
• Includes mergers, acquisitions, joint ventures,
virtual companies
• Example: Wal-Mart uses automatic inventory
replenishment by supplier

2-12

Using Competitive Strategies
• These strategies are not mutually exclusive
• Organizations use one, some, or all
• A given activity could fall into one or more
categories of competitive strategy

• Not everything innovative serves to differentiate
one organization from another
• Likewise, not everything that differentiates
organizations is necessarily innovative

2-13

Ways... Show More

Please sign up to read full document.

YOU MAY ALSO FIND THESE DOCUMENTS HELPFUL

POPULAR ESSAYS

The Importance of Music In My LIfe hej med dig Major League Baseball Essay Marketing Essay Inventory Essay Sense Essay Smoking Essay Human resource management Essay

Share this Document

Cancel Send

Join millions of other students and start your research

Become a StudyMode Member

SIGN UP - IT's FREE

Have a great research document you think will help inspire other StudyMode members?

Share your document

Upload Now

Get full access to more research and tools for only $0.33/day

Upgrade your Membership

GET PREMIUM @2017 studym.wressy.com Legal Site Map Advertise studym.wressy.com, Online Education, Hollywood, CA

More great study tools:


{"hostname":"studym.wressy.com","essaysImgCdnUrl":"\/\/images-study.netdna-ssl.com\/pi\/","useDefaultThumbs":true,"defaultThumbImgs":["\/\/stm-study.netdna-ssl.com\/stm\/images\/placeholders\/default_paper_1.png","\/\/stm-study.netdna-ssl.com\/stm\/images\/placeholders\/default_paper_2.png","\/\/stm-study.netdna-ssl.com\/stm\/images\/placeholders\/default_paper_3.png","\/\/stm-study.netdna-ssl.com\/stm\/images\/placeholders\/default_paper_4.png","\/\/stm-study.netdna-ssl.com\/stm\/images\/placeholders\/default_paper_5.png"],"thumb_default_size":"160x220","thumb_ac_size":"80x110","isPayOrJoin":false,"essayUpload":false,"site_id":1,"autoComplete":false,"isPremiumCountry":false,"userCountryCode":"US","logPixelPath":"\/\/smhpix.com\/pixel.gif","tracking_url":"\/\/smhpix.com\/pixel.gif","cookies":{"unlimitedBanner":"off"},"essay":{"essayId":59554755,"categoryName":"Organizations","categoryParentId":"3","currentPage":1,"format":"text","pageMeta":{"text":{"startPage":1,"endPage":16,"pageRange":"1-16","totalPages":16}},"access":"premium","title":"Competing with\u000bInformation Technology","additionalIds":[17,5,7,9],"additional":["Literature","Computer Science","Education","Entertainment"],"loadedPages":{"html":[],"text":[1,2,3,4,5,6,7,8,9,10,11,12,13,14,15,16]}},"user":null,"canonicalUrl":"http:\/\/studym.wressy.com\/course-notes\/Competing-With-Information-Technology-59554755.html","pagesPerLoad":50,"userType":"member_guest","ct":10,"ndocs":"1,500,000","pdocs":"6,000","cc":"10_PERCENT_1MO_AND_6MO","signUpUrl":"https:\/\/studym.wressy.com\/signup\/","joinUrl":"https:\/\/studym.wressy.com\/join","payPlanUrl":"\/checkout\/pay","upgradeUrl":"\/checkout\/upgrade","freeTrialUrl":"https:\/\/studym.wressy.com\/signup\/?redirectUrl=https%3A%2F%2Fstudym.wressy.com%2Fcheckout%2Fpay%2Ffree-trial\u0026bypassPaymentPage=1","showModal":"get-access","showModalUrl":"https:\/\/studym.wressy.com\/signup\/?redirectUrl=https%3A%2F%2Fstudym.wressy.com%2Fjoin","joinFreeUrl":"\/essays\/?newuser=1","siteId":1,"facebook":{"clientId":"306058689489023","version":"v2.9","language":"en_US"}} tracking img